Gunn Design–Marketing Assets

The project:

Gunn Design, a modern residential design firm in the Dallas-Fort Worth Metroplex, needed a new mobile-friendly, self-manageable website, updated business cards, and basic promotional swag. The goal was to create simple, sustainable branding solutions that would set this small business owner up for success.

The project began with converting the existing logo into a single-click, one-color .eps format for easy marketing use. Next, I built a clean, white-format website on Squarespace, allowing the owner to make updates independently without relying on a vendor. The business cards were redesigned to be crisp and clean, with a switch from all black to all white, on 32pt thick luxe paper with a branded color pop along the edge. I also added a functional architectural scale ruler on the back—a feature that started as a fun design touch but became a practical tool for client meetings. Finally, I designed simple hats and mugs for external branding, with an easy single-click reorder option through an online vendor.

For small businesses, sustainability in design and branding is essential. Every element should work together seamlessly without being overly complicated or costly.